ror. However, since the cards are connected devices, the company has been able to identify the specific at-risk cards, and is in the process of actively contacting the owners.Owners of affected units are urged to send them in for replacement and Eye-Fi has offered discounts and coupons as incentives.”While the exposure is low — only a small percent of registered cards that have this risk have exhibited a failure, even — we understand the value of a user’s digital memories and so we want to prevent any such risk to them” notes Jeff Chanley, Channel Sales and Marketing Manager for Eye-Fi, in an e-mail to Adorama. “Eye-Fi has already begun the process of replacing all at-risk cards. After we have identified a user and made them aware of the problem, we begin the process of replace their card as quickly and as effortless as possible. We are also offering an incentive to return through our process, rather than through our retail partners, to eliminate returns.”Here is the complete text of Eye-Fi’s notification to its customers:Dear customer,Eye-Fi has determined that your card has an issue that could result in the loss of photos stored on the card. In order to prevent any risk to your digital memories, we would like to immediately replace this card for you. We realize this is an inconvenience, so we have developed a quick and simple process to get you a new Eye-Fi card. And, if you return your current card through this method, we’d like to offer you an additional credit at the Eye-Fi store, which you can use to upgrade your new card with an additional service or as a discount on a future purchase. Please complete the form below and we will automatically ship a replacement card to you. Once you receive your replacement card, just slip your original Eye-Fi card into the pre-paid envelope we will provide and drop it into the mail. When we receive your original card, we will send you a $15 coupon for use at www.eye.fi. We are taking this preemptive action because we realize how important it is to protect your memories. We apologize for the inconvenience. If you have any further questions, please contact Eye-Fi Customer Care via email at support@eye.fi or via phone at (877) 873-9334 Monday through Friday, 6 AM to 6 PM (Pacific time) and Saturdays, 8 AM to 2 PM (Pacific time).
